The iconic look of the Air Jordan 3 Retro "Fear Pack" released in 2013 was heavily inspired by the Nike commercial from 2008 entitled "Look Me In The Eyes." The sneaker's black nubuck upper, orange accents, and speckled midsole that transitions from black to silver may be no match for the nostalgic influence of vintage commercials, but it sure sold out fast, proving that nothing beats the Jordan brand in the market. This sinister-like colorway released alongside an Air Jordan 4 and Air Jordan 5 to coincide with the Halloween season, and it's clear the "Fear" nickname was meant to evoke a spooky vibe. Looking at the insoles, though, we can see the original motivation behind the design: the quote 'I'm scared of what I won't become. You're scared of what I could become.'
